Is Shopping the new Shed? … Men In Malls
They’re out of their sheds and into the shopping malls. That’s right, Men. Throughout Australia blokes of all ages and stages are downing tools and carving up their credit limits in droves. more
Surviving Death By Discounting Can you compete with the increasingly long discounting cycles of department stores? How far can you chip into your margin before there is no margin? We look at worrying trends in discounting, and how small business can claw back an advantage. more
You've Got Mail Paper-based direct mail remains a strong marketing medium despite the onslaught of information technology. Direct mail marketing to letterboxes is still one of the most effective ways for retailers to communicate a message to new and potential customers. Why? Quite simply, it's what consumers prefer. more
Peering Into a Crystal Ball Retail Forward, a global management consulting and market research firm specialising in retailing and consumer products marketing has released a report, Twenty Trends for 2010: Retailing in an Age of Uncertainty.
Here is an insight into what Retail Forward projects will transpire by the end of the decade. more