1: 7 Habits of Highly Horrible Networkers
Networking is a term that didn't exist (academically) until almost 40 years ago. It's a word uttered in and around the business world every day, yet is unclear to most as to how it actually works.
Department: MARKETING
Publish Date: Monday, 16 August 2010
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2: Are you Guilty of this Business Writing Sin?
Effective telemarketing campaigns are targeted to customers and prospects most likely to respond. They broaden the names of your products, services or company to the prospects you want to reach. The campaigns are also designed to trigger a favourable response. The question is, when putting together a telemarketing campaign, what type of program works best for you?
Department: MARKETING
Publish Date: Monday, 16 August 2010
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3: 10 Marketing Tips for Success
No matter what business you are in, before implementing marketing tactics, there are ten marketing tips that will maximise results for your small business.
Department: MARKETING
Publish Date: Monday, 16 August 2010
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4: Seven Steps to Marketing Success
Seven steps to writing their marketing plan for 2005.
Department: MARKETING
Publish Date: Monday, 16 August 2010
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5: 9ToolsforBuildingCustomerLoyalty
Don't let customers go after one purchase. Like anything worthwhile, consistent follow-up requires a lot of effort, but over time you'll reap the benefits of a steady stream of repeat business and referrals. After all, it takes far less time and money to sell to an existing customer than a cold prospect.
Department: MARKETING
Publish Date: Monday, 16 August 2010
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6: Advertising Doesn't Sell Anything
Advertising is the chief means by which businesses communicate with the customers about their products or services. The key word that leads to effective advertising is…communicate.
Department: MARKETING
Publish Date: Monday, 16 August 2010
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7: Alliances_AnUntappedMarketingOpportunity
Smart businesses spend as much time and effort on building alliances with other businesses for cross referral of clients as they do on marketing direct to the end user. In particular for small business, this is an extremely cost-effective marketing strategy
Department: MARKETING
Publish Date: Monday, 16 August 2010
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8: How to Attract New Clients with a Simple Flyer
If designed and promoted correctly, flyers can result in a lot of publicity and will attract new clients to your business
Department: MARKETING
Publish Date: Monday, 16 August 2010
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9: Back to Basics: PR for Small Business
Many small businesses still do not fully understand what Public Relations is and how they can use a PR strategy to their advantage. Let's clear up some common misconceptions when it comes to small business PR.
Department: MARKETING
Publish Date: Monday, 16 August 2010
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10: Best and Highest Use
Despite your hard work and endless hours, your business has stalled. Or maybe that project you were sure was going to take your company to the next level, went to a competitor. What now?
Department: MARKETING
Publish Date: Monday, 16 August 2010
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